At Blanche, our mission is to redefine winter skincare.

We create high-performance essentials that protect your skin where cold, wind and altitude challenge it the most. Our formulas are designed to simplify your routine without compromising on results, effective, multi-functional, and made to work hard so you can enjoy the season with confidence.

Our community inspires every product we make. From skiers to winter lovers and those who live in cold cities, we listen to your needs, test with you, and refine our formulas to fit seamlessly into your lifestyle. Your experiences shape our innovation, and your trust drives us forward.

Blanche is deeply rooted in the Dolomites: a place where beauty is raw, climate is extreme, and protection is essential.

Our products are born from this environment: crafted to withstand real winter while respecting the skin’s natural balance.

Proudly Made in Italy, we work closely with local laboratories, formulators and manufacturers who share our commitment to quality, safety and performance. Every step, from development to production, reflects Italian craftsmanship and the authenticity of our alpine heritage.

Blanche was created by a Founder with a lifelong connection to the mountains and a passion for skin science. Inspired by winters spent between the Dolomites and cold European cities, she set out to build products that deliver real protection in real conditions.

Our team brings together Italian chemists, alpine professionals and creative minds dedicated to innovation and excellence.

Together, we develop products that simplify your routine, protect your skin and empower you to feel your most confident self, wherever winter takes you.